While orthodontic business cards may seem like the most basic business tool they are an easy way to get out vital information to a lot of people. Most people are more likely to hold onto a professionally printed business card for easy access to information later, and because of its small size it effortlessly fits into any wallet. Use these three steps to remember the important information that must be printed on your orthodontic business card. It may seem like obvious details, but an extravagant-looking card will not be a beneficial marketing tool if a phone number or website is omitted.
- First of all, your business card will need the name of your practice. Some orthodontic practices also like to include the name of the doctor(s) on the business card as well. If you can’t decide whether to put both the name of the practice and the doctor on the business card, you can create both business card designs instead. Many orthodontists keep one card with just the practice’s name on it in the office, and then keep the business cards with their name printed on it with them.
- Secondly, you will need to put all important contact information on your orthodontic business card. This will include the practice’s address, a phone number, a fax number, website address, and e-mail.
- Thirdly, you will need to say something about your products and services. This is best done by providing a professional logo and/or an orthodontic slogan. The slogan can either say something about the type of services and products you offer or it can say something about your practice’s organizational culture.